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The Broomfield Urban Renewal Authority (BURA)
will consider a proposed Management and Operations Agreement for
the Broomfield
Event Center. The
proposed agreement is with a new operator, Peak Entertainment
LLC, a company formed by Anschutz Entertainment (AEG) and Kroenke Sports (KSE) for the operation of
the Broomfield Event
Center.
To accomplish this five agreements are proposed:
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A Management and Operations Agreement between
Peak Entertainment LLC and the Broomfield Urban Renewal
Authority (BURA)
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An Intergovernmental Agreement Between BURA,
Broomfield Sports and Entertainment, LLC, and the Arista
Metropolitan District
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A Parking Lease Agreement Between BURA and Park
36 Investment LLC
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An Termination Agreement Between BURA and
Broomfield Sports and Entertainment, LLC
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A release and settlement agreement with
Colorado Tier Hockey Association
Below is a summary of the proposed agreements
needed to put new management in place at the Broomfield
Event
Center.
|
Agreement |
What it does |
Background |
Details |
|
Management
and operations agreement with Peak Entertainment LLC |
Sets an
initial term of 3 years with 3 additional 3-year renewal
options at the option of the operator and then 6 additional
3-year renewal options on mutual agreement |
The
previous operator, Broomfield Sports and Entertainment (BSE)
notified BURA on Jan. 13, 2009 that it no longer wanted to
operate the
Broomfield
Event
Center. BURA issued a request for proposals in February. In
June, BURA designated AEG and KSE as the lead candidate for
negotiations. (AEG/KSE have since formed Peak Entertainment LLC as the
entity proposed to operate the
Event
Center.) |
Open document |
|
Intergovernmental agreement with the Arista Metropolitan
District and Broomfield Sports and Entertainment LLC (BSE) |
Transfers
the responsibility for maintenance and operation of the
parking garage to BURA so BURA can provide the District's
rights to parking spaces and the right to use and collect
revenue for parking to the new operator as provided in the
Peak Entertainment LLC agreement. |
As part of
the negotiations for the new operations agreement, Peak
Entertainment LLC indicated it prefers lump-sum ticket
sales. This agreement allows Peak Entertainment LLC to
structure its ticket prices in a lump sum. Charges for use
of the parking garage during events can be separate. |
Open
document |
|
Parking
Lease Agreement between BURA and Park 36 Investment LLC for
additional parking area |
Provides
for rental of a lot at the southwest corner of Parkland St.
and Broomfield Lane in the Arista Development for parking. |
Peak
Entertainment LLC has indicated it needs between 2700 and
3000 parking spaces to accommodate sell-out events and
performances. This additional parking helps achieve that
goal. |
Open document |
|
Termination
agreement |
Terminates
the current operations and management agreement with BSE. |
An
agreement with BSE was entered into when the Event Center
opened. Prior to signing a new operator, the existing
agreement must be cancelled. |
Open
document |
|
Release and
settlement agreement with Colorado Tier Hockey |
Releases
and settles certain issues associated with an agreement
made by BSE for ice time at the
Event
Center
for the hockey organization. |
BSE entered
into a rental agreement with Colorado Tier Hockey during the
RFP period. While it was terminated by BSE when the
negotiation period with Peak Entertainment LLC began, BURA
has worked with both parties to facilitate an agreeable
termination. |
Open
document
|
Management and Operations Agreement
Financial considerations associated with the new
operations agreement are:
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Base net revenue share -- 75%
Peak Entertainment LLC and 25% BURA
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Beginning in year 4 -- 90%
Peak Entertainment LLC and 10% BURA. Peak
Entertainment LLC has an option to convert to the 90-10 split
prior to year 4 if Peak Entertainment LLC repays BURA
operating loss coverage payments prior to conversion.
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Supplemental revenue share -- BURA will receive
7.5% of net revenues above $2.5 million until BURA is fully
reimbursed for amounts contributed to initial capital
improvements up to $500,000, and operating losses up to
$450,000. Thereafter, BURA will receive 5% of net revenues in
excess of $2.5 million for the term of the agreement.
Operating loss coverage:
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BURA pays the first $450,000 in cumulative
operating losses for the first 3 years unless Peak
Entertainment LLC converts to the 90/10 revenue share prior to
the end of year 3. If Peak Entertainment LLC does not convert,
BURA is paid back for its contribution through the
supplemental revenue share.
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BURA may pay its share of operating losses or
payment of Event
Center costs by mutually agreed-upon in-kind contributions. These
can include Police, security and traffic control services,
utility costs, insurance costs and energy savings resulting
from the city's aggregate alternative use at the
Event
Center and other city buildings.
Capital improvements:
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Peak Entertainment LLC will make up to $1
million or more of initial improvements
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BURA will share in these costs up to $500,000.
BURA is paid back through the annual supplemental revenue
(above). Any amounts over $1 million are paid by Peak
Entertainment LLC.
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BURA has approval authority on the initial
capital improvements.
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Upon mutual agreement, BURA may provide
services in place of cash payments for its portion of the
initial capital improvements.
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After the first year, Peak Entertainment LLC is
responsible for all necessary annual capital improvements up
to $1 million annually. If the amount exceeds $1 million in
any year, Peak Entertainment LLC can either pay the excess, or
terminate the operations agreement with 120 days' written
notice and payment of the pro-rated amount of all parking
payments for the remaining years in the agreement, or BURA can
choose to pay such excess amounts, or the parties can choose
another method of funding such excess amounts.
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Peak Entertainment LLC has the right to rename
the venue. Revenues for this figure into the operating
revenues for calculation of net revenues.
Other items:
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BURA will receive 10 rent-free days for venue
usage each year.
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Peak Entertainment LLC will maintain all off
street parking areas.
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Peak Entertainment LLC will conduct a minimum
of 55 events at the
Event
Center each year.
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Peak Entertainment LLC is obligated to specific
marketing and community relations requirements.
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